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Notes for people who buy toys for a living.

Compliance, sampling, lead times and the commercial mechanics of plush programmes — written for buyers rather than for search engines.

From sketch to container: how a mascot programme actually runs

The four rounds of edits a mascot usually needs, what each one costs you in time, and how to brief a factory so you do not pay for the same correction twice.

Lead times for plush orders, and the dates you can rely on

Sampling, bulk production, inspection and shipping are four separate clocks. Here is how they run, and which ones you can plan around.

What an MOQ of 300 pieces really means for a first order

Where the 300-piece minimum comes from on our side, why colours and sizes can be mixed inside one style, and how to plan a test order that still tells you something.

Seasonal plush programmes: working backwards from a fixed delivery window

A retail delivery date is the only fixed point in a seasonal programme. The rest — sampling, approval, production, packing — has to be scheduled behind it.

Blind-box ratios, and how a shelf reveal is planned

Regular, secret and hidden editions only work when the ratio is set before production. What to agree with your factory early, and how the cartons are packed.

Reading is useful. A specification is better.

If any of these notes answered a question you had, send the same details with your brief and we will turn it into a quotation.

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